The Most Forgotten Marketing Tool

Here’s a way to nudge your odds of getting published up a bit. And you don’t have to rewrite your query letter to do it. Even better, once you’re published, this trick can improve your sales.

Put some thought into your title.

I caught some footage of Bob Mayer as a guest instructor for the Whidbey Island Writers MFA Program. Here’s a bit from his bio:

Bob is the best-selling author of over 40 books. He is a West Point graduate, served in the Infantry and Special Forces (Green Berets)… He also served in Special Operations Western Command on a variety of classified assignments.

He is the Co-Creator of Who Dares Wins Publishing, a Flex Publishing house dedicated to military fiction and the non-fiction of Excellence.

He brings a unique blend of practical Special Operations Strategies and Tactics mixed with the vision of an artist.

And here’s 90 seconds of don’t do what I did:

(It looks pretty rustic for a classroom, doesn’t it? It’s actually a century-old inn on Whidbey Island, a ferry ride from Seattle. You can hear floorboards squeaking as people walk around upstairs.)

— Steve

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7 Responses to The Most Forgotten Marketing Tool

  1. Doniella says:

    i love the Captain Whidbey Inn. the bar – the fire place, etc. and the feather beds!!!

  2. Good stuff, thanks Steve.

  3. Nora Weston says:

    Steve:

    Hi! You have a fantastic blog. I’ve enjoyed learning some new tricks, tools, and tips. I’ll be sure to share your blog with others. ­čÖé

  4. Denke das war gut Gr├╝ndonnerstag und Karfreitag Regen gibt selten Erntesegen.

  5. 76Janet says:

    Hi blogger, i must say you have very interesting
    posts here. Your page should go viral. You need initial traffic only.
    How to get it? Search for: Mertiso’s tips go viral

  6. Wonderful goods from you, man. I’ve understand your stuff previous to and you are simply extremely fantastic.
    I really like what you have received right here, certainly like
    what you are saying and the best way during which
    you assert it. You are making it entertaining and you still take care of to keep it sensible.
    I can’t wait to read far more from you. This is actually a tremendous web site.

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